19.02.2025

How rainwater systems help installers grow their business and save homeowners’ money

Sustainable solutions are no longer a niche - they're the future. Homeowners all across the country are looking for ways to cut costs and reduce their environmental impact. Rainwater systems are in high demand, and as an installer, this brings the perfect opportunity to expand your business and attract more clients.

Benefits for your clients

Save on water bills

Rainwater systems reduce your clients' need for mains water. They can use free, collected rainwater for watering gardens, flushing toilets and more. This can cut their water bills by up to 50%.

Better for plants

Rainwater is healthier for plants than tap water. It doesn't include chemicals like chlorine that affect soil and plant growth. Natural rainwater leads to a greener, thriving garden.

Live more sustainably

An increasing number of homeowners want to live more sustainably. Reusing rainwater helps reduce waste and protect the environment. It’s a small effort with a big impact.

Add value to the home

Sustainable solutions are definitely a selling point for buyers. Rainwater systems offer immediate advantages and increase the property’s value. It’s an investment in the future.

Tailor-made solutions

Whether it’s for a small home or a large property, rainwater systems can be customised. This flexibility ensures your clients always get a system that fits perfectly.

Why installers should offer rainwater systems

Attract homeowners

Clients are looking for forward-thinking installers who provide sustainable options. Offering rainwater systems helps you stand out and shows that you're innovative.

Build long-term trust

Homeowners want reliable installers who deliver results. Installing systems that genuinely make a difference builds trust and strengthens your reputation. Satisfied clients return and recommend you to others.

Stay ahead of the market

Stricter water regulations and increasing demand for sustainable solutions are changing the market fast. More and more homeowners are looking for ways to reduce water usage and make their homes future-proof. At the same time, the number of installers offering rainwater systems is growing rapidly. Don’t get left behind – start now and secure your position as a forward-thinking expert!

Increase profits with high-value projects

Rainwater systems are a profitable service. They provide better margins, lead to repeat jobs, and generate word-of-mouth marketing.

What you need to get started

Setting up rainwater systems is simple. Here’s what you need:

1. Collection systems
Install gutters and drainage channels to collect rainwater efficiently. Use filters to keep out leaves and debris.
2. Storage options
Offer tailored solutions:
- Water butts for an easy, affordable solution.
- Above-ground tanks for medium-sized projects.
- Underground tanks for larger storage or smaller gardens.
3. Pumps
Choose a pump like the Wilo-Extract FIRST for reliable water distribution. It's compatible with both manual and automatic watering systems.
4. Filters
Filters keep the water clean and ensure the system runs smoothly. Regular maintenance is key to optimal operation.

Grants and support

Many local councils offer subsidies for rainwater systems, but these programmes are often limited in time or budget. By informing your clients now, you help them take advantage of financial benefits before they run out. These grants not only make rainwater reuse more affordable but also give your business a competitive edge. Act now and secure more projects while funding is still available!

How to offer rainwater systems

Want to get started? Follow these steps to add rainwater systems to your services:

Learn the basics
- Get familiar with technologies and products like pumps, tanks, and filters. Resources like Wilo’s online catalogue are a great way to boost your knowledge.
Educate your clients
- Share the benefits of rainwater reuse. Use conversations, website content, and social media to highlight tips and success stories. This demonstrates just how valuable these systems are.
Showcase your expertise
- Mention rainwater systems in your marketing materials, website, and client proposals. Highlight past installations or customer success stories to build trust and attract more clients.

Take action today

Rainwater reuse isn’t just smart for your clients – it’s a game-changer for your business. Take action now and develop your expertise so you can lead in a rapidly evolving market.